|
|
|
Nov 21, 2024
|
|
2016-2017 Catalog [ARCHIVED CATALOG]
|
MKTG 101 - Principles of MarketingLecture - Lab - Credit Hours: 3-0-3
Defines and analyzes business functions that direct the flow of goods and services from producers to consumers or users. Product development, planning, promotion, and pricing are studied along with various institutions that facilitate the marketing process.
|
|
|