MKTG 230 - Sports Marketing

Credit Hours 3
Lecture: 3 Lab: 0
We will explore the field of sports marketing.Students will investigate how companies use sports to enhance brands. You will also explore a wide range of topics that cover aspects of marketing applicable to a number of fields and brands, including service and product marketing, promotion, event marketing and sponsorship.
Is course repeatable for credit? No
Variable Hour Exist No
Mode of Delivery Traditional, Hybrid, Online
Is this a Human Relations/Diversity Course? No
Semesters Offered Fall, Spring